Tuesday, 19 December 2017

A Top 8 of Advanced Techniques and Strategies for SEO in 2018



The New Year is just around the corner and Total SEO Services is truly looking forward to 2018. As your seasoned and premier UK SEO agency, we continue to grow and expand. In fact, our SEO services will always reflect your needs in this challenging, changing and fast-paced environment.

From the latest in cloud-based technologies to social and mobile media, our SEO guarantee continues to provide timely and measurable results for all new and existing clients. As we approach the New Year, we want to know if your business or brand is staying ahead of the curve? If you are struggling to attract new clients and customers, here are some of the top advanced techniques and strategies you need for 2018!



1. Super Fast Websites

We can reduce the clutter on your sites with our SEO auditing services. From outdated flash intros to lengthy and bulky content - we can remove all unnecessary information. This will make your pages load faster and your customers and visitors truly happier! Our web hosting architecture includes advanced server based technologies such as PageSpeed tools and web caching techniques and many others to further enhance our client SEO results and their clients experience whenever visiting your web site.

2. Mobile Friendly Sites

Mobile optimization will continue to be all the rage in 2018. Let us optimize your sites for mobile readiness -resulting in stronger visibility across local business listings, search terms, Google Maps, and so much more.

3. Long-Tail Keywords

As part of your SEO campaigns, long-tail keywords are no longer the exception - but the norm. We can generate the right long-tail descriptive keywords to generate leads, traffic, and higher conversion rates across the board.

4. High-Quality Content

As part of Google's updates and changes to algorithms, high-quality content is a must. In fact, your content must be easy to scan, digest, and industry specific and relevant. This will effectively captivate and compel new visitors, while attracting and engaging current clientele and partners.

5. Update Old Blog Posts

Blogging should always be fresh, new and interactive. It may be time to update your old blog posts with a few tweaks here and there. Our content specialists can produce the best content that answers you customer- client questions, while connecting them to the product - services - or information they seek.

6. Link-Building is Essential

As your SEO specialists in the UK, we always stress the importance of quality back-links with content marketing. This will increase organic traffic to your site while boosting your page rankings on Google.

7. Voice Search Soaring in Popularity

We can optimize your web content with conversational keywords to make the best use of voice search options.

8. HTTP to HTTPS

Google prefers secured websites across the Web. We can switch your HTTP to a more secure HTTPS address for added security and defenses resulting in major benefits in terms of SEO page rankings.

We would also like to wish you and your families Happy Holidays and all the best for a safe, happy, and healthy New Year!

Thank you so much for your business in 2017 and don't forget Total SEO Services will always be there for you when you need it the most, our doors are never shut for our clients to ensure timely responses to any inquiries or issues you might be experiencing.

Visit us on https://www.totalseoservices.co.uk to find out more about the portfolio of web, hosting and SEO services we offer. 

Thursday, 7 December 2017

SEO Meta Tags Explained (2017)


Although many internet marketers know that they need meta tags, they hardly know how to use them properly.

In fact, many discussions about meta tags is about how poorly they are used.

Used properly they can help you generate significant leads.

Many think that the best thing to do is use as many of them as you can.

This is wrong and just takes up space. You should use the meta tags that best describe what you are trying to sell.

Proper use of meta tags is not enough. If you want SEO investments to work for you it is important that you focus on several other aspects.


The first is content. Always keep in mind that search engines are in the information business, so they will rate your website based on the information that you provide on it. It should be relevant and up to date and it should be written clearly, in good English and with good grammar.

It must also be logically laid out - if crawlers find it easy to read the information on your website they will give it a higher ranking. If you don't have the time to work on your content you should leave the job to a SEO professional.

Most internet marketing companies have professional web content developers who can get the job done for you.


Back links are also very important. These are links from authority sites that lead back to yours.

It is a sign that these sites trust the information on your site, which tells search engines that they can trust it too.

Do not be tempted to develop back links the wrong way - it can lead to your site being banned from Google.

Good back links take time to develop and if you do it too fast crawlers take notice. You should also never buy back links - they are no good.

When hiring an SEO agency to do meta tags, content and back links for you make sure that you choose one that has been around for some time - if it is new it may not have the necessary experience.

You should look into their track record and find out whether they have done similar SEO campaigns for other companies successfully.

They should also be well ranked themselves. One such company is Total SEO Services.


Located in Sheffield they have a very good record of successful search engine optimisations campaigns.

You can find out more on their website here: Total SEO Services.